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Which 6 resellers made Gartner’s SAM Magic Quadrant?

Resellers dominate latest iteration, but who came out on top?

Oxygen staff by Oxygen staff
11 September 2023
in Blog, Market data
SAM montage
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SoftwareOne

Status: ‘Leader’

Any change from 2022? Not massively. SoftwareOne was one of three ‘Leaders’ last year and is one of four this time around. If anything, its dot has moved fractionally to the left.

Summary

Gartner billed SoftwareOne as “a good fit for small and midsize clients, in any region, with an internal SAM function and looking to source scheduled SAM services”.

Clients must “carefully assess” the Switzerland-based software and cloud services reseller’s ability to carry out more advanced SAM tasks, it added, however.

Strengths

Gartner praised SoftwareOne for its investments in propriety IP (including its Zyncc license management and PyraCloud FinOps offering). The publicly listed reseller goliath was also given credit for its ability to engage globally and for providing flexible options between fixed fees and consumption-based contracts, and onshore vs offshore delivery models.

Cautions

SoftwareOne was pinged for not providing details on how it addresses SAM’s modern issues such as RPA and IoT.

Its typical $100,000 to $250,000 contract range could also be a sign that it has a “limited depth of engagements”, Gartner added. Additionally, the market watcher marked it down for not having a unified service delivery platform.

What they said

Shadi Khoshab, SoftwareONE

“Being recognised as a Leader in the Gartner Magic Quadrant for the fourth consecutive year, we feel, is a testament to our daily dedication to providing first-class services. SAM is evolving into a strategic business intelligence function, extending beyond traditional asset management,” – Shadi Khoshab, Global Director, ITAM & Software Portfolio Management, SoftwareOne (pictured above)

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