UK IT Channel News | IT Channel Oxygen
  • News
  • Topics
    • Vendor
    • Distributor
    • Partner
    • Indepth
    • Sustainability
    • M&A
    • People Moves
    • AI
    • Tech trends
  • Pulsant Zone
  • About Us
  • Partner with us
Members
Must-Know Distributors
Oxygen 250
No Result
View All Result
  • News
  • Topics
    • Vendor
    • Distributor
    • Partner
    • Indepth
    • Sustainability
    • M&A
    • People Moves
    • AI
    • Tech trends
  • Pulsant Zone
  • About Us
  • Partner with us
No Result
View All Result
UK IT Channel News | IT Channel Oxygen
No Result
View All Result
Home Distributor

Newsflash: Westcoast joins forces with ALSO

Joe Hemani set to become one of ALSO’s major shareholders

Oxygen staff by Oxygen staff
25 July 2024
in Distributor, News
Westcoast Theale HQ
Share on LinkedinShare on Twitter

The UK’s largest distributor, Westcoast, has joined forces with mainland European rival ALSO, creating a €15bn-sales juggernaut.

Switzerland-headquartered ALSO this morning announced it has “strengthened its global position” via the deal, which was positioned as an “alliance”.

It covers Westcoast’s operations in the UK, Ireland and France, with Westcoast Chairman Joe Hemani set to become one of ALSO’s major shareholders.

Talking exclusively to IT Channel Oxygen this morning, Informa Fellow Steve Brazier said the changing nature of distribution will have played a key role in the timing the duo’s decision to finally merge after years of “flirting” (see here for more).

Giants join forces

Westcoast was last August crowned the UK’s largest distributor in IT Channel Oxygen’s Top 45 UK Must Know Distributors.

Its total revenues stood at £4.2bn last year.

Present in 31 countries, ALSO is by far the continent’s largest homegrown distributor, with net sales reaching €11.1bn last year.

This means their combined sales will rival European market leader TD Synnex’s $19.4bn regional tally.

ALSO and Westcoast have history, with the duo among four founding members of the European Wholesale Group, which was disbanded in 2008.

Additionally, ALSO now provides over 1.5 million seats to end customers of Westcoast with access to the cloud via the ALSO Cloud Marketplace.

“This next level opens exciting opportunities for us to scale our business and benefit from the expertise of the UK team; for our customers it means the highest level of expertise in IT provisioning, cutting-edge infrastructure solutions, and services via digital platforms such as cloud, AI, IoT and cybersecurity,” ALSO Chairman Gustavo Möller-Hergt stated.

The deal comes just 18 months after ALSO launched a UK cloud business.

Perhaps unsurprisingly considering ALSO’s strength in Germany, the deal does not include Westcoast’s operation there (which it inherited via its 2022 acquisition of KOMSA), or its Dutch business.

Hemani added: “This is an alliance of two highly successful businesses sharing the same mindset of growth.

“Over the last 42 years, our company went from strength to strength. And this is how it will remain in the future. The continuity of the business, which is paramount for vendors, customers, and our team alike, is secured with this move. I am excited to play an active role during what I know will be a smooth transition and beyond.”

The deal is still subject to the standard regulatory approvals.

Tags: featuredWestcoast
Previous Post

Has the term ‘ITAD’ had its day? KOcycle MD weighs in

Next Post

‘Why now’? Steve Brazier weighs in on Westcoast-ALSO union

Related Posts

Bytes Technology Group and Softcat dominate £3.7bn public sector VAR market
Public sector

41 tech suppliers taste £2.5bn framework success

6 October 2025
Tim Cook, Apple
Business

Will new Apple Partner Network make it taste sweeter to channel?

4 October 2025
Fiona McKenzie, Revere
Marketing

‘The first question clients asked me was: “Are you going?”’ – Revere CEO on Marketbridge sale

3 October 2025
Mit Patel, Assurix
Big Interview

“It’s easier to be an MSP than a hairdresser,” MSP trustmark founder claims

2 October 2025
Jason Chibnall, Hammer
Distributor

It’s Hammer time once again for Exertis Enterprise

1 October 2025
Naomi Kawoya , Softcat
People Moves

How The Channel Community helped young graduate bag Softcat job

1 October 2025
Jonathan Lassman, Immutably
Business

‘We won’t play those games’ – Lassman returns to vendor-land with Immutably

1 October 2025
Jay McBain, Canalys
Market data

Analyst rates AI opportunity for resellers and distributors as ‘low to medium’

30 September 2025
Next Post
Steve Brazier

‘Why now’? Steve Brazier weighs in on Westcoast-ALSO union

Follow Us

IT Channel Oxygen keeps you informed on the UK IT channel and its sustainable transformation. Learn more

  • About
  • Our Team
  • Partner with us
  • Privacy Policy
  • Terms & Conditions
  • News
  • Cookie Policy (UK)

© 2025 IT Channel Oxygen

Manage Cookie Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behaviour or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
View preferences
{title} {title} {title}
No Result
View All Result
  • Oxygen 250
  • Must-Know Distributors
  • Member area
  • Big Interview
  • Pulsant Zone
  • News
  • Indepth
  • About
  • Partner with us

© 2025 IT Channel Oxygen