UK IT Channel News | IT Channel Oxygen
  • News
  • Topics
    • Vendor
    • Distributor
    • Partner
    • Indepth
    • Sustainability
    • M&A
    • People Moves
    • AI
    • Tech trends
  • Pulsant Zone
  • About Us
  • Partner with us
Members
Must-Know Distributors
Oxygen 250
No Result
View All Result
  • News
  • Topics
    • Vendor
    • Distributor
    • Partner
    • Indepth
    • Sustainability
    • M&A
    • People Moves
    • AI
    • Tech trends
  • Pulsant Zone
  • About Us
  • Partner with us
No Result
View All Result
UK IT Channel News | IT Channel Oxygen
No Result
View All Result
Home Big Interview

‘There are still gaps’ – Academia reveals fresh M&A plan

Scale acquisition plans "didn't work out", MD Mark McCormack reveals as he targets 50% services ratio

Doug Woodburn by Doug Woodburn
26 September 2025
in Big Interview, Indepth, Partner
Mark McCormack, Academia

Mark McCormack, Academia

Share on LinkedinShare on Twitter

Academia will follow up its purchase of Smartdesc by making further acquisitions that enable it to “do more with the same customer base”.

That’s the message of its MD Mark McCormack, who revealed the Apple and Adobe partner is looking to expand services to 50% of its business via organic growth and M&A.

Academia last October hinted it was closing in on a large acquisition as it purchased £9m-revenue MSP Smartdesc.

But 11 months on, the London-based outfit has had a change of heart as it prioritises complementary skills over scale.

“We did have one [scale target] we were talking to, and in fact we were quite deep in due diligence with that particular company,” McCormack told IT Channel Oxygen.

“It didn’t work out, and actually we realised it was probably for the best because we want more of the things we don’t have, rather than more of things we do have.”

Setting its sights on 50% services

In its year to 30 June 2025, managed services generated around 30% of Academia’s £138m top line after growing 44%, McCormack said (software grew by around 15%, while hardware was flat).

“We’d love to get to about 50%,” he said.

Without Smardesc – which contributed “five or six months” to the numbers – managed services growth was still in the double digits, McCormack added.

“The Smartdesc acquisition was good for us, because it gives us more breadth and depth outside our Apple services portfolio in cyber, Intune and generally Microsoft as a whole – but there are still gaps,” he said.

“We’re not looking to go out and get loads of new customers, but to do more with the same customer base.

“In doing that, we’re noticing gaps – so the next acquisition will be in one of those gaps.”

This includes infrastructure and networking as well as cyber services, where Academia may look to create or buy a SOC, McCormack said.

Harman happy after five years

Andrew Harman, Academia
Andrew Harman

McCormack’s comments come almost exactly five years after industry veteran Andrew Harman acquired Academia through his Strive Capital vehicle.

Although Academia is still “famous” for its Adobe and Apple prowess, the Harman era has seen it build more services that “sit around the box and beyond”, McCormack said.

Academia also continues to diversify beyond its education stronghold and into the wider public sector and midmarket, he added.

With a number of peers including CAE Technologie Services, CCS Media, Servium and Total Computers all recently selling up, does Harman have an exit plan?

“He’s certainly under no timeframe or pressure to leave or sell up as far as I’m aware, and we’re the same. We’re very focused on carrying on as we are and keeping that growth story going,” McCormack responded.

After a two-year hiatus, Academia is this year once again using the government levy to bring a crop of around 10 apprentices through the business.

“Because we’re now planning for growth and are going to need more people in different areas, we decided to do it again this year,” McCormack explained.

Doug Woodburn
Website |  + postsBio

Doug Woodburn is editor of IT Channel Oxygen

  • Doug Woodburn
    Ex-Softcat duo get ‘fairytale ending’ as they sell start-up to Sophos
  • Doug Woodburn
    HPE tweaks Ts & Cs to enable price adjustments ‘up to day of shipment’
  • Doug Woodburn
    ‘We believe we’ll be the market leader’ – HALO CEO on why it’s slashing prices
  • Doug Woodburn
    Extreme Networks SVP’s ‘20%’ profitability claim as Partner First goes live
Tags: AcademiaAdobeApplefeaturedSmartdesc
Previous Post

What’s in store at ChannelCon EMEA?

Next Post

‘Big day’ for Behan as he reveals CAE exit

Related Posts

BlackRock HQ
M&A

Espria confirms BlackRock takeover

11 February 2026
The 11 fastest-growing UK channel partners unveiled
Market data

The 11 fastest-growing UK channel partners unveiled

11 February 2026
Magnus Lönn, President and CEO, Proact IT Group
AI

‘Short-term boost’ – Proact CEO’s positive spin on spiking memory prices

10 February 2026
Joyce Mullen, Insight
Tech trends

Insight CEO ‘very, very excited’ about new tailwind, predicts 10-25% price rises

5 February 2026
Paul Hamilton, HALO 2026
Big Interview

‘We believe we’ll be the market leader’ – HALO CEO on why it’s slashing prices

5 February 2026
Converge Technology Solutions process
Sustainability

‘As good as new’ – Converge Technology Solutions bags BSI remanufactured badge

4 February 2026
Geoff Greenlaw, Pure Storage
Vendor

‘Who’s up for the challenge?’ – Pure Storage throws down gauntlet for new top partner tier

4 February 2026
Misco calls up OConnor after 20-year hiatus
People Moves

Misco calls up OConnor after 20-year hiatus

2 February 2026
Next Post
Richard Behan, CAE

‘Big day’ for Behan as he reveals CAE exit

IT Channel Oxygen keeps you informed on the UK IT channel and its sustainable transformation. Learn more

  • About
  • Our Team
  • Partner with us
  • Privacy Policy
  • Terms & Conditions
  • News
  • Cookie Policy (UK)

© 2025 IT Channel Oxygen

Manage Cookie Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behaviour or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
  • Manage options
  • Manage services
  • Manage {vendor_count} vendors
  • Read more about these purposes
View preferences
  • {title}
  • {title}
  • {title}
No Result
View All Result
  • Oxygen 250
  • Must-Know Distributors
  • Member area
  • Big Interview
  • Pulsant Zone
  • News
  • Indepth
  • About
  • Partner with us

© 2025 IT Channel Oxygen