UK IT Channel News | IT Channel Oxygen
  • News
  • Topics
    • Vendor
    • Distributor
    • Partner
    • Indepth
    • Sustainability
    • M&A
    • People Moves
    • AI
    • Tech trends
  • About Us
  • Partner with us
Members
Must-Know Distributors
Oxygen 250
No Result
View All Result
  • News
  • Topics
    • Vendor
    • Distributor
    • Partner
    • Indepth
    • Sustainability
    • M&A
    • People Moves
    • AI
    • Tech trends
  • About Us
  • Partner with us
No Result
View All Result
UK IT Channel News | IT Channel Oxygen
No Result
View All Result
Home M&A

‘It opens a lot of doors’ – Academia ends four-year acquisition wait

Reseller buys £9m MSP Smardesc, with MD saying larger acquisition may follow

Doug Woodburn by Doug Woodburn
29 October 2024
in M&A, News, Partner
Mark McCormack, Academia

Mark McCormack, Academia

Share on LinkedinShare on Twitter

Academia has ended its four-year wait for an acquisition, with its MD declaring “there will be more to come”.

The Apple-focused reseller has purchased £9m-revenue MSP Smartdesc in a move that extends its footprint into the Microsoft and Cisco space.

Academia owner Andrew Harman in February admitted “frustration” at its failure to tie down the kind of strategic acquisition needed to fulfil the ambitions he set out when he bought the firm in 2020. He estimated he had spoken to 25 firms, without reaching a deal.

“We’ve walked away from some [acquisition targets],” MD Mark McCormack told IT Channel Oxygen following today’s acquisition of Smartdesc, a London-based MSP that serves the non-profit sector.

“We got really close to signing one but felt it wasn’t the right mix. Smartdesc is the right mix.”

Scale acquisition could come “very soon”

Since Harman invested in it through his Strive Capital vehicle, higher education-focused Academia has diluted Apple and Jamf from being 75%-80% to 50% of sales.

Andrew Harman, Academia

80-employee Smardesc will help diversify the business further, McCormack said, noting that it also has nearshore helpdesk resources in Greece and Spain.

“We’re really excited about this, because it brings us a lot of inhouse skills we didn’t have, particularly on the Windows piece. It brings things like Intune and cyber. It’s opened a lot of doors for us,” he explained.

“This [acquisition] definitely isn’t about scale. This is about expertise. But I think there could be a scale acquisition at Academia very soon.”

Doug Woodburn
Website |  + postsBio

Doug Woodburn is editor of IT Channel Oxygen

  • Doug Woodburn
    ‘Having come close to death, I’m more carefree’ – meet the MSP MD gunning for £100m
  • Doug Woodburn
    “I’ve done VARs; I’ve done SIs; now distribution” – former Computacenter exec to lead Westcon-Comstor in UK
  • Doug Woodburn
    Kubus CEO on £100m goal, M&A plans and ‘fair and open’ HPE
  • Doug Woodburn
    TD Synnex’s EMEA gains are ‘structural’, CEO says amid $100bn first
Tags: Academiafeaturedmember
Previous Post

‘Join us’ – Meet the new alliance fighting for cloud ‘fairness’

Next Post

5 takeaways as Cisco bins Gold status

Related Posts

Carl Henriksen, OryxAlign
M&A

Palatine reveals ‘defining factor’ as it invests in £20m-revenue MSP OryxAlign

6 July 2026
Ian Hudson, Hudson Hill Consulting
Big Interview

‘Having come close to death, I’m more carefree’ – meet the MSP MD gunning for £100m

6 July 2026
Microsoft to ‘work closely with partners’ as it joins FDE stampede
AI

Microsoft to ‘work closely with partners’ as it joins FDE stampede

3 July 2026
6 backup vendors bag Gartner bragging rights. Who are they?
Tech trends

6 backup vendors bag Gartner bragging rights. Who are they?

2 July 2026
Robert Vassoyan, SCC
AI

SCC to unlock ‘profound business value’ from AI via £100m investment

1 July 2026
6 things to know as Claranet buys Six Degrees
M&A

6 things to know as Claranet buys Six Degrees

30 June 2026
Jeremy Keefe, Kubus
Big Interview

Kubus CEO on £100m goal, M&A plans and ‘fair and open’ HPE

29 June 2026
Patrick Zammit, TD Synnex
Distributor

TD Synnex’s EMEA gains are ‘structural’, CEO says amid $100bn first

25 June 2026
Next Post
Rodney Clark, Cisco

5 takeaways as Cisco bins Gold status

IT Channel Oxygen keeps you informed on the UK IT channel and its sustainable transformation. Learn more

  • About
  • Our Team
  • Partner with us
  • Privacy Policy
  • Terms & Conditions
  • News
  • Cookie Policy (UK)

© 2026 IT Channel Oxygen

Manage Cookie Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behaviour or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
  • Manage options
  • Manage services
  • Manage {vendor_count} vendors
  • Read more about these purposes
View preferences
  • {title}
  • {title}
  • {title}
No Result
View All Result
  • Oxygen 250
  • Must-Know Distributors
  • Member area
  • Big Interview
  • News
  • Indepth
  • About
  • Partner with us

© 2026 IT Channel Oxygen