Revenue: £128.3m (+14%)
UK headcount: 1,008
Having leapt into the UK in 2021 by acquiring Microsoft-focused MSP Content+Cloud, this Nordic powerhouse is “definitely looking to acquire a UK VAR business”, UK CEO Geoff Kneen (pictured below) told IT Channel Oxygen in November. Advania UK saw revenue advance 14% to £128.3m in calendar 2022, according to consolidated numbers it broke out for us (the 2023 total is set to hit around £145m, it added). Advania has 5,000 staff in total.
Oxygen ice-breaker: Content+Cloud adopted the Advania name in the UK in November for global consistency.
