UK IT Channel News | IT Channel Oxygen
  • News
  • Topics
    • Vendor
    • Distributor
    • Partner
    • Indepth
    • Sustainability
    • M&A
    • People Moves
    • AI
    • Tech trends
  • Pulsant Zone
  • About Us
  • Partner with us
Members
Must-Know Distributors
Oxygen 250
No Result
View All Result
  • News
  • Topics
    • Vendor
    • Distributor
    • Partner
    • Indepth
    • Sustainability
    • M&A
    • People Moves
    • AI
    • Tech trends
  • Pulsant Zone
  • About Us
  • Partner with us
No Result
View All Result
UK IT Channel News | IT Channel Oxygen
No Result
View All Result
Home Big Interview

Softcat CEO moots US acquisition, but he has some rules

“If we do geographic, it's going be in the US”

Doug Woodburn by Doug Woodburn
22 October 2025
in Big Interview, M&A, News, Partner
Graham Charlton, Softcat
Share on LinkedinShare on Twitter

You referenced “ongoing subdued device spending” in your results. Have AI PCs been a flop?

No, they’ve not been a flop, and really [what I said on] the subdued demand was more of a first-half comment. We did see momentum build on devices second-half, and the exit rates there are quite encouraging. We are selling AI PCs, but like with the rest of AI we’re seeing customers adopt at different times. As we’ve always said, this was always going to be a long and slow burn. AI PCs are not flying off the shelves, but they are starting to.

Average headcount was 7.3% during the year. Do you expect this to change either way?

We’ve now invested a lot in property and in our own technology as well as people, so expect us to continue to build in all three areas. But I think headcount growth is going to be in the high single digits again.

Your customer count grew by 1.6% to 10,200 during the year, with gross profit per customer vaulting 16.5% to £48,500. Are you happy with that balance between winning new customers, and selling more to existing ones?

I’m delighted with that balance. Because of the nature of our business now, the number of customers and the length of relationship we have with that existing base is vast, and the growth from that will always therefore dwarf the new logos coming in. To expand the customer base in this environment by nearly 2%, I’m delighted with that, and I think it’s a terrific effort from the team. If we can keep doing that going forwards, I will be very happy.

Article continues on following page…

Page 3 of 5
Prev12345Next
Tags: featuredmemberMicrosoftSoftcatTrending
Previous Post

Softcat CEO flags 20-year streak as top line hits £3.6bn

Next Post

MSPs set for $25bn Microsoft CSP windfall, Onyx claims

Related Posts

Channel services’ ‘biggest secret’ Cameo hires heavy hitters
Business

Cameo opens door to Agilitas staff as it buys customer base from administration

24 October 2025
Jamie Beaumont and Simon Williams
M&A

Exclusive: Trustmarque on course for £1bn after ‘yinyang’ Ultima merger

23 October 2025
Simon Williams, Trustmarque
M&A

‘Mergers always take a bit longer’ – Trustmarque CEO on M&A hiatus

23 October 2025
Michelle Senecal de Fonseca, Redcentric
M&A

Redcentric returns to MSP roots with £127m data centre sale

23 October 2025
Partner

Softcat CEO flags 20-year streak as top line hits £3.6bn

22 October 2025
John Nolan, Westcon
Distributor

‘Very rare’ – Westcon UK&I boss’ prediction on new vendor signing

22 October 2025
Nathan Marke, Giacom
Market data

Reseller-to-MSP pivot is really happening, data suggests

21 October 2025
Agilitas staff add green LinkedIn banners after unconfirmed report
Business

Agilitas staff add green LinkedIn banners after unconfirmed report

21 October 2025
Next Post
Onyx founders

MSPs set for $25bn Microsoft CSP windfall, Onyx claims

Follow Us

IT Channel Oxygen keeps you informed on the UK IT channel and its sustainable transformation. Learn more

  • About
  • Our Team
  • Partner with us
  • Privacy Policy
  • Terms & Conditions
  • News
  • Cookie Policy (UK)

© 2025 IT Channel Oxygen

Manage Cookie Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behaviour or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
View preferences
{title} {title} {title}
No Result
View All Result
  • Oxygen 250
  • Must-Know Distributors
  • Member area
  • Big Interview
  • Pulsant Zone
  • News
  • Indepth
  • About
  • Partner with us

© 2025 IT Channel Oxygen